The Pretzel

As a festival beer, the Fürstentrunk is closely linked to the festival tents of our region. Representative of the many celebrations, a pretzel adorns the new label.

Galloping Horses

Whether at the 1972 Olympic Games, or as hard-working draft animals for our barrel truck – we can no longer imagine life without our faithful horses. We are also one of the few breweries in the region that actually still regularly deliver beer by horse-drawn carriage.

Toasting Knights and Banners

Knights toasting each other with their full mugs – this motif has been on our beer coasters for decades. Underneath was a saying, the first half of which can also be seen on this label:

„When knights came from the tournament,
they always drank noble beers.
Gone is all princely pomp.
What remains is the Fürstentrunk.“

Fürstentrunk

Fürstentrunk was first brewed in the early 1950s by Fritz Sailer and his brewmaster Heinrich Steiner. After all the thin beers during wartime, one could finally afford a good strong beer again – noble, strong, light.

In the 1960s it was known as “Heimgehbier” – the last beer before going home.

This festive beer matures for three to four months in our dark, cool cellars. The Fürstentrunk embodies our historic founding mission by Elector Maximilian I like no other beer – and with a little imagination, the velvety taste is reminiscent of the prince’s soft robes.

Our light festival beer. Strong taste with full hop aroma, light sunny malt tones and higher original wort. An insider tip among beer connoisseurs.

Original wort content 13.2 °

Alcohol content 5.7 %

 

Back to the overview

What’s behind it?

Our new labels

The Pretzel

As a festival beer, the Fürstentrunk is closely linked to the festival tents of our region. Representative of the many celebrations, a pretzel adorns the new label.

Galloping Horses

Whether at the 1972 Olympic Games, or as hard-working draft animals for our barrel truck – we can no longer imagine life without our faithful horses. We are also one of the few breweries in the region that actually still regularly deliver beer by horse-drawn carriage.

Toasting Knights and Banners

Knights toasting each other with their full mugs – this motif has been on our beer coasters for decades. Underneath was a saying, the first half of which can also be seen on this label:

„When knights came from the tournament,
they always drank noble beers.
Gone is all princely pomp.
What remains is the Fürstentrunk.“