News, Events, Info: On these pages you will find everything that is currently happening around Hofbräuhaus Traunstein. Because wherever there is our beer, there are also people who celebrate and enjoy life. So if you want to know what’s new, this is the first place to find out.

Your favourite beer in a new design

The Hofbräuhaus Traunstein is full of stories. Now a new one begins.

Those who remain true to themselves must change.

In an exciting journey, we have spent the last two years intensively looking at our history and our “DNA”. The power of our brand with all that the brewery and the people have experienced was constantly palpable.
We have used the time of the pandemic to courageously develop ourselves further. With surprising progress …